PARTNERSHIP
Since 2011
Built on an established relationship
FINANCIAL SIGNAGE CASE STUDY
One Brand. A Coordinated Conversion.
Exterior signage and interior branding brought together through an experienced conversion team.
Federal Heath’s Knoxville Conversion Team delivered a comprehensive signage package for OneMain Financial’s brick-and-mortar locations. The program combined custom exterior signage, interior vinyl graphics, and wall panels to carry the brand from the storefront into the branch.
Building on its experience with the related Springleaf Financial brand, Federal Heath brought established relationships and multiple manufacturing facilities to an expedited conversion program.
PARTNERSHIP
Built on an established relationship
CONVERSION
Sign replacements cited in the customer testimonial
PRODUCTS
Exterior signs, vinyl graphics, and wall panels
DELIVERY
Manufacturing support for expedited timelines
THE FEDERAL HEATH APPROACH
OneMain Financial selected Federal Heath for its history of delivering quality products for Springleaf Financial and its ability to handle accelerated project timelines.
The Knoxville Conversion Team coordinated a brand-specific package, supported by multiple manufacturing facilities. Custom exterior signs established the new identity outside, while vinyl graphics and wall panels extended it into the branch.

A new identity, brought to life. Explore the original signage and completed brand conversion side by side.
BEFORE

The previous Springleaf Financial identity before the signage conversion.
AFTER

Updated OneMain Financial branding and exterior channel letter signage.
Explore the exterior signage and interior branding from the program.
“We have enjoyed our relationship with Federal Heath since 2011, when we completed a sign replacement project covering 1,100 locations. Since that initial project, Federal Heath has provided us with ongoing maintenance support. Their sales and support teams have been easy to work with, have provided good direction, and produced and installed quality signs. Over the last six years, we have been able to work with the same core team, building a strong partnership, which enabled us to expeditiously complete a project replacing signs on 300 sites.”
— OneMain Financial
The package included custom-designed exterior signage, interior vinyl graphics, and wall panels for OneMain Financial’s brick-and-mortar locations.
Federal Heath brought prior experience delivering quality products for the related Springleaf Financial brand and the ability to support expedited timelines through multiple manufacturing facilities.
Federal Heath’s Knoxville Conversion Team was enlisted to provide the comprehensive signage package.
Download the full case study for a closer look at the branch conversion and the partnership behind it.